Making Social Media Posts – What’s the Right Frequency?

  Building the perfect posting schedule can be a challenging task. Finding the correct blend of posts that keeps your followers informed while not being overbearing is a delicate balance. If you are a member of our Sesame Social Service, we provide you with consistent and relevant posts.   Still, supplementing our content with posts of your own can elevate your social media and will likely result in increased engagement.     How Often Should You Post? Studies […]
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So you want a Google-friendly site, you say? First, let’s change your mindset about SEO being a constant battle with your competition for rankings positioning. In reality, a local campaign helps provide the best user experience for patients, which in turn can help put you ahead of competitors. Here are some tips from the Sesame SEO Team on how to […]
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Being a dynamic business within your community means being a fantastic oral health professional is simply not enough. You have to create connections with your patients and other local businesses through sponsorships and community programs.  Building relationships with your community beyond the practice establishes a level of trust that reverberates through families and local organizations that may be willing to […]
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Encouraging people to fill out a contact form seems straight-forward, right? A person fills out their information, hits submit, and an automated notification email with the included information is sent to your practice.  Yet, it’s highly likely that MANY would-be prospective patients are not filling out your online contact forms because of some subtle issues.  In this post, I’ll provide […]
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